Restaurant business

To grow your catering business in a sustainable way, use Petpooja!

05 May 2022 17:32 STI

Bombay (Maharashtra) [India]May 5 (ANI/Mediawire): Have you ever marveled at how easy it has become to order food at a joint or eat at a fancy restaurant over the past decade?
From planning meticulously to dining out on special occasions only, we’ve come to order our finest cuisine simply on a whim. Amidst the global crisis caused by the coronavirus pandemic, new trends have emerged with revolutionary visions and concepts, which have completely changed the face of the Indian food and beverage industry. The loss of so many businesses across all industries has led many to rethink their strategy to make it more sustainable.
Petpooja started in 2011 as a food delivery platform for businesses, delivering bulk orders. They have partnered with over 300 restaurants to deliver food orders to around 200 businesses.
As they gained a foothold in the segment for over two years, Petpooja witnessed first hand how India’s restaurant and catering industry was largely disorganized due to a lack of technology and operational inefficiencies. This prevented many restaurants from growing, especially SMEs.
While the F&B sector in India as a whole was on the rise, small and medium-sized establishments were suffering, due to various operational issues caused by the lack of a consistent restaurant management software.
Sensing an opportunity to revolutionize the industry by building sustainable technology, Petpooja branched out into creating a more understandable POS solution for restaurant management. Petpooja’s next-generation point-of-sale (POS) software is extremely user-friendly and allows restaurant owners to scale their operations efficiently. With simple, sustainable and innovative products for restaurants, Petpooja has become the one stop solution for many F&B outlets, such as cafes, quick service restaurants, cloud kitchens, bars, fine dining restaurants and bakeries . Petpooja aims to become the go-to operating software system for all food and beverage outlets around the world.

Petpooja is all about simplifying restaurant management for owners and staff, so they can focus more on serving their customers better and growing their restaurant brands sustainably. On this basis, the Petpooja brand philosophy rests on four pillars; Simplicity – where it facilitates daily operations in the restaurant, Integrations – where it offers over 150 integrations with their POS, Support – where it provides 24/7 customer support and live training sessions for the owner and staff, and Innovation – where continuous R&D helps create useful new products such as Waiter Call System, Advanced Restaurant Analytics Dashboard, Voice Command Kiosk, etc.
Offering various service modules, Petpooja’s technology suite encompasses the software products a restaurant would need to run smoothly. From invoicing, KOT (Kitchen Order Token) management, menu management (which includes areas, dishes, item prices, etc.,) to inventory (stock of ingredients and raw materials, recipes, consumption, food cost reporting, central kitchen operations), customer relationship management which includes customer data and marketing, as well as collaborations with third parties such as Swiggy, Zomato, Amazon Food and other similar integrations. Along with these, Petpooja also offers various add-on features and services to help restaurants improve their sales and service.
Speaking of the business, co-founder Parthiv Patel says, “The restaurant industry has faced significant headwinds due to Covid-19 and is finally getting back on its feet. With declining margins due to rising costs and aggregator commissions, it has become even more important to optimize restaurant operations to generate higher profit margins. Petpooja now partners with more than 35,000 restaurants, allowing them to optimize their management and margins, necessary for the sustainable management of their business.
Petpooja received $4.5 million in funding in 2021 from Aroa Ventures, GVFL, and Udaan. Powering over 35,000 restaurants across India, UAE and South Africa, Petpooja has been serving the F&B industry for over a decade now. It has a presence in over 140 cities around the world and is looking to further expand its operations globally. It contributes around 10% of Indian restaurant industry’s GDP and around 25% of daily food orders on Zomato and Swiggy are fulfilled by Petpooja.
Accounting for around 3% of India’s GDP, the Indian restaurant industry also accounts for around 2/3 of the total retail market in India. Estimates suggest that food and beverage industry revenue could grow at a CAGR of 14.2% from 2020 to 2024. The forecasted market volume is estimated at $1,264 million by 2024 .
Any small or medium-sized business, existing restaurants or franchise owners, aspiring owners of cafes, restaurants or cloud kitchens, can contact Petpooja for operational purposes through their websiteor email them at [email protected]
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